← 博客← Blog

施华蔻〖AI〗SALON新年快闪Schwarzkopf AI SALON new year pop-up

2025-05-10 · PEPEFOTO

PepeFoto 携手施华蔻推出「AI造美机」新年快闪活动,现场定制未来发型妆容并拍摄专属美照,为潮流人群带来沉浸式 AIGC 互动体验。PepeFoto worked with Schwarzkopf on the AI SALON new year pop-up: an AI beauty booth customises a future hairstyle and make-up look on the spot and shoots a portrait to match, giving a fashion-minded crowd an immersive AIGC experience.

活动概览Event overview

在 2025 新年前夕,施华蔻携手 PepeFoto 于热门商圈推出 AI SALON NEW YEAR FLASH 快闪。现场核心装置——AI造美机 能即时模拟发型与妆容,拍摄高清美照,并打印成专属新年贺卡。Ahead of the 2025 new year, Schwarzkopf and PepeFoto opened the AI SALON NEW YEAR FLASH pop-up in a busy shopping district. The centrepiece, the AI beauty booth, simulates hairstyles and make-up in real time, shoots a high-resolution portrait and prints it as a personalised new year card.

亮点一:AI造美机Highlight one: the AI beauty booth

主视觉:AI SALON NEW YEAR FLASH / Key visual for the AI SALON NEW YEAR FLASH pop-up

亮点二:多场景互动拍摄Highlight two: photo sets across the space

除了「AI造美机」正面打卡区,活动还设置了:Beyond the main AI beauty booth backdrop, the pop-up also included:

互动拍摄区 / Interactive photo zone at the pop-up
变发体验台 / Hair makeover station at the pop-up
礼盒展示墙 / Gift box display wall at the pop-up

亮点三:即刻打印,带走新年祝福Highlight three: printed on the spot, new year wishes to take home

完成拍摄后,系统同步生成电子版与打印版:Once the shoot is done, the system produces a digital version and a printed one at the same time:

想在你的现场做类似的互动?Want something like this at your event?